Kleiner Perkins partner Mary Meeker presented her state of the internet to an audience at Standford University last night. Prior to her joining KPCB she was at Morgan Stanley where she was the head of their research group focused on digital investment.
This deck is a must read for anyone who needs to understand and quantify the massive shift that technology is having on how consumers access and consume content. Her updated report covers healthcare, digital payments and education sectors.
As a strategist, the starting gate is always uncovering an insight. Then combining unique ways to leverage digital technology to maximize a brand's relationship with their consumer overtime. Lately my primary focus has been diving into all aspects of content marketing thinking from a media neutral perspective.
From a start in politics to immersion in software development, account management, brand and business strategy this has all built my skill sets to solve business problems.
Drew McKenzie